In today’s digital environment, competition is becoming fierce, thanks to increasingly diverse user preferences. The importance of good UX and UI cannot be understated, and businesses that don’t match user expectations risk losing their share of the market.

This is where Figma comes in. We will look at the tool’s good and bad sides to give you the information necessary to make an informed decision. 

What is Figma?

Figma is a cloud-based platform that creates wireframes and prototypes before the development phase. Businesses of all sizes can use Figma to share these prototypes through collaboration, analytics and reporting, activity logs, and more. Adobe bought the platform in September 2022. 

Features 

- Modern UI

Figma has clean, responsive, and modern UI, as you would expect from a dedicated design tool. Everything on the home screen feels like it’s where it should be, which comes in handy since it's loaded with several sheet options. 

- Collaboration

Figma’s cloud platform allows teams to see and edit their designs effectively in real time. This feature helps the designs remain consistent.

- Integration 

You can easily import graphics, assets, and design elements from other tools like Adobe XD and Sketch. This capability ensures that designs maintain a consistent feel and look. 

Pros

• You can also use the platform to share the latest version of files easily and quickly when working on any design project. 
•  Its all-round approach means you can develop your design prototypes from beginning to end within the same platform.
•  Finally, you can access Figma virtually anywhere since it is cloud-based.  

Cons

• You cannot use Figma without the internet or when the connection is unstable.
• Another significant area for improvement with the platform is it can limit your ability to change multiple colors simultaneously when working on a design with numerous colors.
• Finally, with Figma, you are limited to searching only by layer type or name, compared to platforms like Sketch or Photoshop, which allow searching by color, keywords, or place in the design. 

Figma Pricing

Figma has four pricing plans that include the following:

Free plan

This version is limited, as you’d expect. Users are allowed only three FigJam files and three Figma files. It’s the ideal plan for extremely small teams, casual users, and freelance designers.

Pro plan ($12 / £14 per seat/month)

Adds audio conversations, unlimited files, and team libraries. This tier suits brands that need consistent branding. If you want to cut costs further, the annual subscriptions drop to $12 / £11 per editor per month. 

Organization plan ($45 per seat/month  - annual billing only)

Includes everything in the pro plan but adds analytics, centralized file management, org-wide libraries, and more. Unfortunately, this plan comes only with an annual subscription.

Enterprise Plan ($75 per seat/month - annual billing only)

It includes everything in the organization plan, including dedicated workspaces, role setting via SCIM, network access restrictions, and much more.

Conclusion

We have seen that Figma is a powerful tool that makes the design process incredibly easy for web designers. You’ll love its user-friendly UI, compatibility with different tools, and real-time collaboration capabilities.

Although Figma can use a few other advanced features, overall, it is still a top choice for many people in the design industry.